Peter Cook's Profile


Peter Cook's work for Sir Richard Branson's Virgin Brand


Peter Cook's work on Bloomberg TV


Peter Cook's work on BBC television


Peter Cook's work on CNN


Bloomsbury books, Leading Innovation, Creativity and Enterprise, Peter Cook


Routledge, books, Brain Based Enterprise, Peter Cook

Keynotes and Masterclasses that fuse business leadership with music !

Innovation, Improvisation and Inspiration

Exceptional keynotes and masterclasses in these areas:

  • Inspirational Leadership

  • Developing Innovation Cultures

  • Creativity and Improvisation in Business

  • The 4th Industrial Age, AI and Machines

  • Personal, Team and Organisation Development

  • Out-thinking "Wicked Problems"

  • HR Strategy and Practice

Brands, Clients, Peter Cook

Peter Cook helps you navigate disruptive and uncertain business futures. His work fuses three passions: Business, Science and Music, in 18-year-long overlapping cycles:

  • 18 years experience leading science innovation teams to develop life-saving pharmaceuticals and bring them safely to market, from human Insulin to the first Herpes and HIV / AIDS treatments. Peter spent many years as an industrial troubleshooter, fixing and commissioning factories, from Europe to India and the Far East

  • 18 years teaching and writing MBA programmes with considerable education in business, psychology, systems thinking, philosophy

  • 18 + years experience as a business consultant, thought leader, author and speaker, working globally

  • 18 till I die - All his life writing and performing music: Ozzy Osbourne's guitarist, Meatloaf's singing partner, Punk idols and members of Prince's musical circle

Peter is author of nine books, acclaimed by Tom Peters, Professors Charles Handy, Adrian Furnham and Harvey Goldsmith, the man behind Live Aid. Find our media work at press and testimonials.

We have an enviable worldwide network of experts who augment and extend our work, ranging from people who worked alongside Barack Obama and Nelson Mandela to Sir Richard Branson's right hand man at Virgin Atlantic. A full range of speakers, facilitators, event anchors and musicians, plus a full event design service. Check our showreels below:

MENU - THE NUMBERS GO UP TO 11 !
0: Keynotes and Masterclasses 1: Team and OD with Music 2: Corporate Music Events 3: Books 4: Coaching and Mentoring 5: Creativity and Innovation 6: Clients 7: Press, Media, Articles 8: Interviews with Music Legends 9: Education projects 10: Cool Associates 11: The real Spinal Tap tour

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